Thursday, May 17, 2007

It’s raining men

Creating Keepsakes has announced its new editor. Replacing Tracy White is Brian Tippetts. Yep. A guy. He joins a handful of men making their way into the female-dominated world of scrapbooking. The guys have always been here; but now they’re getting face time.

CK started with Don Lampson. David Venable works side-by-side with Lisa Bearnson at QVC. And the first male Hall of Famer, Mitchell Kraft, was named in 2007.

F+W is doing it, too. David Pyle is now Group Publisher, formally held by industry matriarch Jeanne Wines-Reed. Steve Smith’s column, "Manly Memories," appears regularly in Memory Makers Magazine.

This sprinkle of men is just the beginning of the summer storm. There will be a gully-washing this year in the industry, brought on and carried out by the “guys who get it.” Are you ready to ride the winds of change?

2 comments:

Margie H said...

This should prove very interesting indeed!! Also Ginger of Gin-X will be leaving the "X" to become one of F&W's marketing guru :0)

Veronica Hugger said...

whoa!~ Margie! scoop I didn't know! Thanks!